The Pfizer COVID reinvention case study shows how agility, partnerships, and bold leadership transformed the company into a global innovator.
Pfizer COVID Reinvention: A Great Transformation for a Pharma Giant
IBM Reinvention: 7 Great Lessons from a Corporate Transformation
The IBM reinvention case study shows how a struggling giant transformed from hardware to services & AI. Discover key lessons and pharma applications.
LEGO Turnaround: How Brand Rebuilt and Thrived in 2 Years
Explore the LEGO turnaround case study. Learn how the brand came back from near bankruptcy to global success, and the lessons pharma marketers can apply.